Internal poster and narrowcasting awareness campaign
Employee engagement is a key factor for NXP’s business success and ensuring that employees are aware of and participate in the annual survey is a high priority. Dark Grey Worked worked with NXP’s communications team to develop an internal awareness campaign.
The campaign built successful NXP teams from around the world, that had been highlighted in the previous year’s survey. The idea was not only to inspire, but also to challenge employees and managers to further increase participation in the survey and also improve scores